Vineyard Vines

Apparel Designer (Contract)

April 2023 - May 2024

I held a contract design position on the Personalization team within the Graphics department at Vineyard Vines in which I designed a variety of apparel and accessories. Some key aspects of the work involved:

• Creation of original designs varying from preppy sportwear for colleges to coastal-inspired resort wear for Royal Caribbean, Disney Resorts, and countless country and yacht clubs.

• Preparation of digital files and tech packs for production.

• Management of products through a Product Management Lifecycle system, Centric Software.

• Tracking product development through all stages in Google Sheets.

• Knowledge in a variety of design techniques including silk patterns, embroidery, and screen printing.

• Experience designing a variety of apparel and accessory products such as ties, belts, hats, totes, t-shirts, sweatshirts, etc.

• Inter-department coordination between Design, Merch, and Sales Reps in order to effectively achieve customer’s design requests.

• Incorporating client’s brand identity as well as Vineyard Vine’s aesthetic into designs.

New Era Cap Co.

Design Assistant / Operations Coordinator

June 2017 - August 2021

New Era Cap is an international lifestyle brand known for its authentic sports heritage, and was an incredible brand to kick off my design career within the apparel and accessories industry. My role throughout the four years I spent here included:

• Designing innovative headwear, accessories and apparel for numerous licenses such as MLB, MiLB, NBA, NFL, NHL, NCAA, WWE, Disney, Marvel, and countless others.

• Building prototype tech packs for production.

• Producing sell sheets for seasonal product lines.

• Creating and managing product BOMs through a Product Lifecycle Management system, Centric Software.

• Participating in custom design sessions with athletes.

• Pitching designs for main seasonal program product as well as New Era retail custom product to be available exclusively online.

• Part of the team designing for two of our largest key accounts, Lids and Fanatics, on a wide range of product.

• Updating fabric libraries.

• Color matching logos from pantone to madeira threads for production.

• Designing tech pack templates to be used in conjunction with Centric and teaching template usage to the rest of the design team.

University at Buffalo

Graphic Designer

June 2016 - May 2017

Office of Special Events

As a student I held a design position for UB's Office of Special Events, which produces the annual Distinguished Speakers Series, Commencement, and other conferences and services held here at the University at Buffalo. My work here focused on:

• Creating all marketing and advertising material for the 30th Annual Distinguished Speakers Series - featuring astronauts Mark & Scott Kelly, businesswoman Randi Zuckerberg, Famed Film and Television Comic Actor John Cleese, 82nd Attorney General of the United States Eric Holder, Best-Selling Author, Cultural Critic and Professor Roxane Gay, and Golden Globe-Winning Actor and Filmmaker James Franco.

• Designing a variety of digital assets for many events on campus in the form of Snapchat filters, email marketing campaigns, and digital ads.

• Designing physical marketing materials as well such as posters, flyers, and banners.

• Adhering to the University’s newly updated brand guidelines in all new designs and updating materials to be in line with the new standards.

Wellness Education Services

Another position I held while at UB was for their Wellness Education Services, which works hard to advance the health of students and contribute to the creation of an institutional and community climate of health and social justice. This role included:

• Designing promotional materials for the many events and services offered to students.

• Creating paper marketing materials such as posters, banners, logos, and info sheets.

• Pitching merch designs such as socks, coasters, coffee holders, and other items used to promote certain campaigns or events.

• Laying out and designing digital e-newsletters to be sent out.

• Consistently adhering to the new University brand guidelines in this position as well.